Tianyi Hou

Product – Beijing Pastry Mice Year packaging

This project aims to design a sustainable, good-looking and recyclable food packaging of four pastries for Chinese New Year based on Beijing characters. The motivation is my interest in food and traditional culture. Therefore, as a design student I want to design food packaging that relates to Chinese traditional culture. The design outcome includes sustainability, cultural, and human-centered design value. It brings the emotion of happiness, warmth and the feeling of reunion with family to users. When they open the packaging, they have a sense of freshness and feel like the Chinese New Year is coming. It is not just a packaging for the pastry, but also a calendar and decoration for the home.

  • Email: Dominictianyi@gmail.com